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Your Publication Design: Critiqued!

50


50 per unit - Virtual OK

You have a magazine, website, newspaper or similar that you'd like to take to the next level, with the help of a design critique that will point out your strengths as well as opportunities for improvement.

I've been providing professional critiques of news publications for more than 20 years, for students, individual designers, and large publishing companies, and I can help you out to!

What I'll look at:

- typography, from headlines to labels to body text to graphics
- color use
- page architecture (use of grid) and white space
- art direction (where appropriate)
- logo and overall brand aesthetic
- navigation, ease of use, readability and similar issues

If you are undergoing an in-house redesign, I can take a look at prototypes, too. (I've redesigned news publications for years, too.) Otherwise, I'll ask to see PDFs of a sampling of recent editions of your publication, then within a week submit a written critique with specific ideas for improvement. If you have any extenuating circumstances (you may be changing format, considering a new tone or going for a new audience) let me know those, too.

Training & Qualifications


For more than two decades, I've critiqued and designed or redesigned news publications and taught page design, typography, art direction and related topics all over the world. Visit www.ronreason.com for more on my background.

Availability & Preferences


I work for myself, so weekdays are fairly flexible.

Trading Preference: I prefer being paid in simbi

Reviews of Ron


Ruby received hour of Personal brand / social media audit from Ron
Apr 25, 2017
I was very impressed with the service that I received from Ron, a detailed summary and critique of my online presence. The report was well organized a...nd descriptive, offering suggestions along the way. show more

Recommendations


Join the TribeStart with 50 after offering a service.

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About Ron Reason

I’m a visual storyteller. I consult on editorial design, strategy and brand. I occasionally share my love for these interests in the classroom. Next stop: Chennai, India. Across 36 countries I’ve ...helped marry words + images, with media partners seeking reinvention and students who appreciate the same. Notable client-collaborators: The NCAA. The Harvard Crimson. Standard Media Group (Nairobi, Kenya). The University of Chicago Booth School of Business. Gulf News and Emirates Evening Post (Dubai, UAE). Advertising Age. Modern Healthcare. Catholic Health World. Hindustan Times (Delhi). The San Francisco Examiner. The Dallas Morning News. The Chicago Reader. I’ve worked with some of the largest publishers in Brazil, Iceland, Spain, Singapore, Denmark and Nigeria on the reinvention of storytelling strategies, newsroom reorganization, creativity and leadership development. Notable teaching appointments have included, most recently, the University of Montana School of Journalism, as well as Poynter, the Ringling College of Art and Design, and the University of South Florida. I've been blessed by guest lecture invitations at home and abroad. At the heart of all my work: What's the real story here? Who's affected? Says one reference, a former editor for Advertising Age: "Ron's work is not only aesthetically pleasing, but actually helps build a better publication that gives more (and more useful) information to the audience – in other words, he can actually help you improve your journalism, not just the look and navigability of your product.” I share lessons about my approach and my work at my regularly updated blog: www.ronreason.com/designwithreason/ Skills: News judgment. Empathy. Critical thinking. Teaching and public speaking. Writing and editing. "Live" reporting, blogging and social media. Editorial design and redesign. Photography (composition and editing). Social media strategy and execution. Branding and marketing. Diplomatic coaching and critique. show more

Open to other proposals
Ron Reason is looking for:
  • Handyman services
  • Electrical
  • Art Lessons
  • Life Coaching
  • Massage