I began my career looking for ways to improve communication between professionals. The problem with that is that they already know how to talk to each other. Then I decided my career should be devoted to helping the end user better understand the product we were hoping to sell--whatever incarnation that might take. One day, it's automotive oil. The next day, turbo blankets (and if you want to know how good I've gotten at technical communication, just ask me what in the heck a turbo blanket is). My entire life of employment has been devoted to serving the customer. My entire semi-professional career of semi-respectable blogger has been devoted to sharing my passions with others.
Finally someone told me I could combine my sense of community, my talents talking to people, and my technical communication skills into one gigantic dream job: social media administration, better known as Content Management. This is less of what I want to do as a job and more of a philosophy, a way of life really. How was I going to generate interesting content, curate interesting content, and make as many friends as humanly possible? Content management. I had no idea I could do it for a job; I just thought I could run a decent blog.
Well, this is what I want to do, and I'm proud to say that I get to do it whether I'm doing it for myself or for my current employer. I want to work with teams that focus on building relationships, making friends, improving the online community, and helping people (end users, customers, whoever they may be), and if we happen to improve the bottom line while we're at it, then that's even better.