Hey, I'm Julia!
San Francisco Bay Area | Member since November 2015
About Julia Casillas
I specialize in creating and implementing Social Media programs for companies with a mission to create a better world through empowering individuals.
Specialties:
Gaining affinity followers
Engaging and retaining existing fans and followers
Social media strategy
Igniting positive word of mouth
Market research
Listening to sentiment, conversations, and competitors related to your business
Defining and Tracking key performance indicators and measuring social media performance
Clients Include:
MPact Wealth
LendZoan
Clearlight Infrared Saunas
Wonderful Health
• Implement social media strategy and best practices across various social media channels (i.e. Instagram, Facebook, Twitter, Pinterest, LinkedIn, YouTube, etc).
• Manage social media campaign execution and scheduling including day-to-day content sourcing and creation as well as post-campaign analysis.
• Communicate directly with users via social media channels including directing and responding to questions, engaging in conversation and being the voice of the organization
• Continually develop social media strategy by identifying new opportunities, trends and initiatives. Make a business case for testing new initiatives and create plans for testing and optimization.
• Report on what channels work and don't work based on key metrics.